The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 725 girl group members, using big data collected from February 16 to March 16.
IVE’s Jang Won Young held onto her spot at the top of the list this month with a brand reputation index of 11,029,929 for March. High-ranking phrases in her keyword analysis included “Lucky Vicky,” “advertisement model,” and “Buddha’s Words,” while her highest-ranking related terms included “shining brightly,” “lovely,” and “cute.” Jang Won Young’s positivity-negativity analysis also revealed a score of 93.21 percent positive reactions.
BLACKPINK’s Jennie rose to second place with a brand reputation index of 8,790,827, marking a 21.74 percent increase in her score since February.
aespa’s Karina maintained her position at third place with a brand reputation index of 7,692,304, while BLACKPINK’s Rosé came in fourth with a score of 5,983,023.
Finally, IVE’s An Yu Jin rounded out the top five with a brand reputation index of 4,756,891 for March.
Check out the top 30 for this month below!
IVE’s Jang Won Young
BLACKPINK’s Jennie
aespa’s Karina
BLACKPINK’s Rosé
IVE’s An Yu Jin
aespa’s Winter
BLACKPINK’s Jisoo
IVE’s Liz
IVE’s Rei
IVE’s Leeseo
BLACKPINK’s Lisa
LE SSERAFIM’s Kim Chaewon
IVE’s Gaeul
aespa’s Giselle
Hearts2Hearts’ Ian
TWICE’s Dahyun
aespa’s Ningning
Red Velvet’s Irene
LE SSERAFIM’s Sakura
TWICE’s Mina
OH MY GIRL’s Mimi
ITZY’s Yuna
KISS OF LIFE’s Natty
Red Velvet’s Wendy
FIFTY FIFTY’s Chanelle Moon
TWICE’s Jeongyeon
cignature’s Jeewon
Red Velvet’s Seulgi
(G)I-DLE’s Miyeon
LE SSERAFIM’s Hong Eunchae